SEO / GEO
- GEO (Generative Engine Optimization): the complete 2026 guide
- SEO vs GEO: 7 key differences (and why both matter)
- How to get cited by ChatGPT, Perplexity and Gemini (2026 method)
- Local SEO in Geneva: the guide to being found (SEO + GEO)
- GEO: making your brand citable by AIs
Web Strategy
Technical
Medical Websites
- Building a website for your medical practice in Geneva: the guide
- Website for a doctor in Geneva: how it differs from a standard site
- Website for a dentist in Geneva: attracting and reassuring patients
- Website for a physiotherapist in Geneva: being found close to home
- Website for a psychologist or psychiatrist in Geneva: discretion and trust
- Online booking for a practice: OneDoc, calendar, integrations
- Medical website in Switzerland: FADP, medical confidentiality and best practices
Artificial intelligence
Putting AI in place in a business
Tradespeople and freelancers: free yourself from admin work, from the quote to the reminder
Quotes, invoices, reminders, e-mails: in the evening, after the job.
ReadAIAI for SMEs: where to actually start (no jargon)
No vague strategy, no jargon: the method for a local SME to get started with AI by tackling a real problem, high impact, low risk.
ReadAIAutomating your SME’s repetitive tasks with AI
Data entry, follow-ups, email sorting, reporting: how a local SME automates its repetitive tasks with AI.
ReadAIAI knowledge base (RAG): putting your own documents to work
Procedures, sheets, records: how an AI knowledge base (RAG) turns your documents into reliable answers.
ReadAIAI and customer service: answer faster without dehumanising
How AI helps an SME answer its customers faster, without robotising the relationship: an assistant connected to your information.
ReadAIHow much does an AI project cost for an SME in Switzerland?
What sets the price of an AI project for a Swiss SME: scope, integrations, data, support.
ReadAIAI and data protection in Switzerland: what an SME needs to know
nFADP, data location, confidentiality: what a Swiss SME must check before entrusting its information to an AI solution.
ReadAIBespoke AI tool or SaaS solution: how to choose
Subscribe to an AI tool or build it bespoke?.
ReadAIAI for SMEs: 10 concrete use cases (French-speaking Switzerland)
Chatbots, automation, content, analysis: 10 concrete AI use cases for Swiss SMEs, with tips to get started.
ReadAIAI chatbot for business: price, how it works and ROI
How much does an AI chatbot cost?.
ReadDigital sovereignty
Migrating to Swiss and European tools
Digital sovereignty: migrating to Swiss and European tools, where to start
Geneva has published its digital sovereignty strategy.
ReadPart 1Replacing WhatsApp, Gmail and Teams: Swiss or European messaging, e-mail and video calls
Threema, Wire, Olvid, Proton Mail, Infomaniak, Tuta, kMeet: the Swiss and European equivalents of WhatsApp, Gmail and Teams.
ReadPart 2Replacing Microsoft Office and Google Drive: Swiss or European office software and storage
Infomaniak kSuite, Proton Docs, LibreOffice, Nextcloud, kDrive.
ReadPart 3Replacing AWS: Swiss or European cloud and hosting
Infomaniak Public Cloud, Exoscale, OVHcloud, Scaleway, Hetzner.
ReadPart 4Sovereign AI: Swiss or European APIs, assistants, models and image generation
Infomaniak AI Tools, Mistral, Scaleway, OVHcloud, IONOS, Apertus, Euria, Lumo, Le Chat.
ReadPart 5Sovereign AI tools for technical teams: orchestration, tracing, gateway, vector database
Self-hosted LangGraph, Haystack, LlamaIndex, Langfuse instead of LangSmith, LiteLLM as a gateway.
ReadPart 6Replacing Chrome, Google Search and Canva: European browser, search and design
Vivaldi, Mullvad Browser, Ecosia, LibreWolf; Swisscows, Qwant, Startpage, SearXNG; Kittl, Penpot.
ReadLet’s talk about your project
Tell me what you want to move forward; I will get back to you within 24 working hours.